Cookie Policy
Last Updated: January 2025
mexarovien uses tracking technologies to improve your experience on mexarovien.com. This policy explains how we collect and use data through various tracking methods. We're transparent about what we track, why we track it, and how you can manage your preferences.
What Are Tracking Technologies?
Tracking technologies are small pieces of data stored on your device when you visit our website. They help us recognize you, remember your preferences, and understand how you interact with our platform.
These technologies include cookies, web beacons, pixel tags, and local storage. Each serves a specific purpose in making your experience smoother and more personalized.
Think of them as digital bookmarks that help us remember who you are and what you're interested in. Without them, you'd need to re-enter information every time you visit, and we wouldn't be able to improve our services based on real usage patterns.
Types of Tracking We Use
Essential Tracking
These keep the site functional. They remember your login status, maintain security, and enable basic features like navigation between pages.
Functional Tracking
These remember your choices, like language preferences or region settings, so you don't have to select them repeatedly during each visit.
Analytical Tracking
These help us understand which sections get the most attention, how long visitors stay, and where they encounter problems.
Marketing Tracking
These track your interests across mexarovien.com to show you relevant content and measure the effectiveness of our communications.
How We Use This Information
The data we collect serves multiple purposes. Here's what happens with the information gathered through tracking technologies:
- Maintain your session across different pages so you don't get logged out unexpectedly
- Remember your communication preferences and display settings
- Analyze traffic patterns to identify which resources are most valuable to our community
- Detect unusual activity that might indicate security concerns
- Test new features with select groups before rolling them out to everyone
- Understand which acquisition channels bring the most engaged visitors
- Personalize content recommendations based on your browsing history
- Measure how often people return after their first visit
We're careful about the data we collect. We don't store sensitive personal information through tracking technologies, and we regularly review what we're collecting to make sure it's still necessary.
Specific Tracking Methods
Session Cookies
These temporary markers disappear when you close your browser. They help maintain your state as you move through different sections of mexarovien.com, keeping you logged in and preserving your activity during a single visit.
Persistent Cookies
These stick around longer, sometimes for months or even years. They're what allow us to recognize you when you return, remember your preferences, and track longer-term engagement patterns.
First-Party Tracking
We set these directly from mexarovien.com. They give us direct insight into how our site performs and how visitors interact with our content.
Third-Party Tracking
Some services we use, like analytics platforms and content delivery networks, set their own tracking markers. These help us understand performance from different angles and optimize our infrastructure.
We only work with third-party services that meet rigorous data protection standards. They're contractually required to use data only for the purposes we specify.
Data We Collect Through Tracking
| Data Type | Purpose | Retention Period |
|---|---|---|
| Device information | Optimize display and functionality for your specific device | Duration of session |
| Browser type and version | Ensure compatibility and identify technical issues | 12 months |
| IP address | Detect fraud, enforce terms, and understand geographic distribution | 6 months |
| Pages visited | Analyze content effectiveness and user journey patterns | 24 months |
| Time spent on pages | Identify engaging content and potential problem areas | 24 months |
| Referral source | Understand how people find us and which channels work best | 18 months |
Managing Your Tracking Preferences
Browser Settings
Most browsers let you control tracking technologies through their settings. You can block all tracking, allow only first-party tracking, or set up custom rules for specific websites.
Keep in mind that blocking essential tracking will likely break some features on mexarovien.com. You might not be able to stay logged in, save preferences, or access certain sections of the site.
Mobile Device Controls
iOS and Android both offer system-wide tracking controls. On iOS, check Settings > Privacy > Tracking. On Android, look in Settings > Google > Ads.
These settings affect tracking across all apps and websites, not just mexarovien.com.
Do Not Track Signals
Some browsers send "Do Not Track" signals to websites. There's no industry standard for how to respond to these signals, so different sites handle them differently.
We currently don't modify our tracking behavior in response to Do Not Track signals, but we do honor the more specific tracking preferences available through browser settings.
Data Retention and Security
How Long We Keep Tracking Data
We retain different types of tracking data for different periods based on their purpose. Session data disappears immediately when you close your browser. Analytical data typically stays in our systems for 24 months. Marketing data might be kept longer if it's tied to ongoing campaigns, but we anonymize it after 18 months.
We regularly audit our data storage to remove information we no longer need. If you delete your account with mexarovien, we remove all tracking data associated with your account within 30 days.
Security Measures
Tracking data is encrypted in transit and at rest. Access is restricted to team members who need it for specific purposes, and we log all access to tracking data systems.
We use industry-standard security protocols and regularly update our systems to address new vulnerabilities. Our infrastructure undergoes periodic security audits by external firms.
Changes to This Policy
We update this policy occasionally as we add new features or adjust how we use tracking technologies. When we make significant changes, we'll notify you through email or a prominent notice on mexarovien.com.
The "Last Updated" date at the top of this page always reflects the most recent changes. We recommend checking back periodically, especially if you have specific concerns about tracking and privacy.
Continuing to use mexarovien.com after we post changes means you accept the updated policy.